Fuelling Success with We Love Pets SA

We’ve been doing some great work with We Love Pets, a supplier of pet-based products that specifically focuses on the South African market and that aims to bring locally made and sourced pet produc...

Why is no one clicking through on your links?

Links can be the holy grail to getting your email subscribers to complete the actions you want. To reach your email goals you need to drive action. Have you considered how you are incorporating you...

Create a survey with Mail Blaze

Learn how to create your own customer surveys using Mail Blaze

Mail Blaze 2022 Marketing Calendar

There’s nothing like a plan or a calendar to get you excited and ready for the new year.

Answer our Email Marketing Quiz

Let’s play a little game, well not so much a game, but we thought we’d switch things up a bit through an educational quiz. Technically you won’t be scored or receive a score, but we’re sure you’ll ...

The ultimate list of spam trigger words

Don't overlook spam words when you're crafting your subject line. We've put together a list of the ultimate spam trigger words you should avoid.

How to ask subscribers to whitelist your address

Whitelisting is a fantastic way to get your email campaigns into your subscribers’ inbox - meaning all your hard work won’t go unnoticed due to campaigns landing in other places of the subscribers’...

Basic email marketing checklist

To save you some time, we’ve put together a basic email marketing checklist that you can give your team to follow whenever they need to send any kind of email campaign.

Mapping out customer journeys

Customer journeys help you identify crucial touchpoints where sending a well-timed email or showing a pop-up message could drive action and move them from simply considering using your product or s...