About Mindvate (Pty) Ltd, trading as Mail Blaze
At Mindvate (Pty) Ltd, trading as Mail Blaze ("Mindvate," "We," "Us," or "Our"), we prioritize the protection of your privacy and the privacy of all email recipients using our services. This Privacy Policy outlines our practices regarding the collection, use, and disclosure of information obtained through our website and services. Our website, www.mailblaze.com, is owned and operated by Mindvate (Pty) Ltd, trading as Mail Blaze. This policy also explains your choices regarding the use of your personal information and how you can access and update this information. All information collected through our services is used solely for the purpose of delivering the services you have engaged us for.
- Definitions
"Customer" refers to any individual or entity with an active account using Mindvate (Pty) Ltd, trading as Mail Blaze's services. Mindvate (Pty) Ltd, trading as Mail Blaze, is the data controller for Customer information.
"Subscriber" refers to any individual or entity that Customers contact through Mindvate (Pty) Ltd, trading as Mail Blaze's services. Subscriber information is controlled by Customers and processed by Mindvate (Pty) Ltd, trading as Mail Blaze, on their behalf. Subscribers are considered Customers of Mindvate (Pty) Ltd, trading as Mail Blaze, Customers.
"Affiliate" refers to any individual or entity participating in the Mail Blaze Referral Program, referring potential Customers to Mindvate (Pty) Ltd, trading as Mail Blaze. Affiliates control potential Customer information until processed by Mindvate (Pty) Ltd, trading as Mail Blaze, to create a new Customer account.
"Visitor" refers to any person visiting our website.
"You" and "Your" may refer to a Customer, Subscriber, or Affiliate, depending on the context within this policy.
- Information We Collect
Mindvate (Pty) Ltd, trading as Mail Blaze, does not sell Customer, Subscriber, Affiliate, or Visitor information to any third parties.
Our Data Processing and Security Terms contain detailed information on how we process data, provide security, uphold data rights, and share information with sub-processors as part of delivering Mail Blaze's services.
- Information We Collect
Mindvate (Pty) Ltd, trading as Mail Blaze, does not sell Customer, Subscriber, Affiliate, or Visitor information to any third parties.
Our Data Processing and Security Terms contain detailed information on how we process data, provide security, uphold data rights, and share information with sub-processors as part of delivering Mail Blaze's services.
- "I Am A Mail Blaze Customer or Affiliate"
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Information You Provide To Us:
When you engage with Mindvate (Pty) Ltd, trading as Mail Blaze, you provide us with information necessary to deliver email marketing and advocacy services as described on our website. We distinguish between mandatory and voluntary information collection at the time of collection. This information includes, but is not limited to:
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Account Information:
We collect contact information, such as your name, email address, mailing address, phone number/fax number, to identify your account, provide support, and communicate with you.
- Additional Customer Information:
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Billing Information:
We collect credit card information to process payments for Mindvate (Pty) Ltd, trading as Mail Blaze's services.
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Subscriber Information:
You provide us with Subscriber information for processing through our services.
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Integration Information:
You provide us with information for integrating third-party services, which may provide additional information to Mindvate (Pty) Ltd, trading as Mail Blaze, based on your instructions.
- Additional Affiliate Information:
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Payment Information:
We collect tax identification numbers, social security numbers, and other information to process referral payments for Mindvate (Pty) Ltd, trading as Mail Blaze's services and to comply with United States, and other, federal tax requirements.
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Information We Collect Automatically:
When you visit our website and use Mail Blaze's services, we automatically collect information about your device and usage. This information may include, but is not limited to:
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Device Identifiers:
We collect online and device identifiers, such as IP address, geographic information, and browser and operating system details. This applies to mobile devices using our mobile applications.
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Service Usage:
We gather data on how you use our services, including access dates/times and browsing activities on our website. Mindvate (Pty) Ltd, trading as Mail Blaze, uses cookies, HTML5, and log files. For more details, please refer to the Security section of this policy.
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Information We Collect From Other Sources:
Mindvate (Pty) Ltd, trading as Mail Blaze, may collect information about you from publicly available sources, which may include your website domains and URLs, company details, publicly available social media accounts, and other publicly accessible websites.
- Use of Information:
Mindvate (Pty) Ltd, trading as Mail Blaze, uses your information for legitimate and lawful purposes, including but not limited to:
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Sending Newsletters and Marketing:
We subscribe you to our newsletter(s) and use your name and email address to send these newsletters. We also promote our new products, services, and other materials to you when they are launched. If you wish to stop receiving newsletters or marketing communications, you can follow the unsubscribe instructions provided in each communication.
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Sending Service-Related Emails:
On rare occasions when necessary, we may send you service-related email announcements. For instance, we may notify you if our service is temporarily suspended for maintenance. These emails are not promotional, and you cannot opt out of receiving them.
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Providing Support to You:
Your information is used when you contact Mindvate (Pty) Ltd, trading as Mail Blaze, for support. We may also use your information in incident response or system defect analysis, which may involve proactive emails or phone calls to address issues related to your account. These support communications are mandatory and not promotional in nature.
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Personalizing Your Experience:
Mindvate (Pty) Ltd, trading as Mail Blaze, may personalize certain aspects of our service based on your information to enhance your user experience. This may include automatically generating content using your information, which you can choose to use or delete.
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Making Suggestions to You:
Based on your information, Mindvate (Pty) Ltd, trading as Mail Blaze, may suggest ways to utilize our services or recommend third-party integrations, services, or content that may be beneficial to you.
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Improving Our Services:
Your information may be used to provide insights that help us continually enhance the services we offer. We may analyze your data individually or combine it with other data to identify trends. We may also solicit your input through surveys or contact you directly to participate in 1-on-1 communications for feedback on our services, Beta releases, or interviews.
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Detecting Fraud and Misuse of Our Services:
We use your information for various automated and manual analyses to prevent spam, protect inboxes, and ensure that we process only legitimate and lawful emails from our Customers. Your data may be analyzed individually or combined with data from other Customers to identify trends, ultimately benefiting all Customers by reducing spam and maintaining high deliverability rates.
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Testimonials:
We may post Customer and Affiliate testimonials on our website, which may include personal information. We obtain your consent via email before posting your name alongside testimonials on our website. If you wish to have your testimonial removed, please contact us.
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Meeting Legal Requirements:
We reserve the right to disclose your personal information when required by law, such as in response to a subpoena, during bankruptcy proceedings, or similar legal processes. We may also disclose information when we believe it is necessary to protect our rights, your safety, or the safety of others, investigate fraud, or comply with a judicial proceeding, court order, or legal process served on our website.
- Business Transition
In the event of a business transition, such as a merger, acquisition by another company, or the sale of all or part of our assets, your personal information may be transferred as part of these assets. You will receive an email notification of any change in ownership or control of your personal information.
- Additional Customer Uses
Enabling Integrations: Mindvate (Pty) Ltd, trading as Mail Blaze, uses your data to facilitate integrations with third-party services. However, we cannot control the actions of integration partners. Your decision to use any integration is at your discretion.
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Collecting Payments Owed to Us:
We use your information to send you invoices, charge your credit card on file, and send other service-related billing notifications.
- Additional Affiliate Uses
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Paying Payments Owed to You:
We use your information to send you payments, tax-related information, and other communications required by United States federal tax regulations.
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Data Inquiries:
If you are one of our Customers or Affiliates and need to update your account information, please contact us.
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"I Am A Subscriber To An Email List Processed By Mail Blaze":
We collect your information under the direction of our Customers and have no direct relationship with you as the recipient of emails processed through our services. We collaborate with our Customers to help them inform you about the purposes for which personal information is collected.
We do not contact you directly. We do not sell or share your information with other Customers, Subscribers, or Visitors unless you explicitly grant consent.
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Information You Provide To Us:
When you complete a sign-up form provided by Mail Blaze, you provide us with information such as your name, email address, and other contact details that our Customers request to collect on their behalf. This information may be required or optional, at the discretion of the Customer.
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Information We Receive From Customers:
Customers provide us with information collected from you through various channels, such as integration partners, in-person sign-ups, or other methods of consent between you and the Customer.
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Information We Collect Automatically:
When you interact with emails sent through our services, we collect information about your usage, such as the date and time you opened the email, any links you clicked, and when you clicked them.
- Use of Information
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Detecting Fraud and Misuse of Our Services:
To prevent spam and protect inboxes, we review our Customers' email lists, which may contain your data, using various automated checks. Our staff may also manually review these lists and your data to identify any irresponsible email practices by our Customers.
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Providing Services to Our Customers:
We retain personal data processed on behalf of our Customers for as long as necessary to deliver services to them.
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Meeting Legal Requirements:
We retain and use personal information as required by law to fulfill our legal obligations, resolve disputes, and enforce our agreements.
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Business Transition:
In the event of a business transition, such as a merger, acquisition by another company, or sale of all or part of our assets, your personal information may be transferred as part of these assets. You will receive an email notification of any change in ownership or control of your personal information.
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Data Inquiries:
If you are a Subscriber to one of our Customers and no longer wish to receive communications from the Customer, please contact the Customer you interacted with directly.
We have no direct relationship with Subscribers whose personal data we process. We recognize your right to access your personal information. If you wish to access, correct, amend, or delete inaccurate data, please contact our Customer (the data controller). If our Customer requests the removal of your data, we will respond to their request within 30 business days.
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Information We Share:
We will share your personal information with third parties only in the ways described in this privacy policy and our Data Processing and Security Terms to provide the email marketing services described on our website.
We utilize third parties to offer our services. When you sign up for our services, we will share your personal information with third parties only as necessary for them to provide the services. This may include sharing billing information with a credit card processing company to bill you for services, sharing location, geographic information, device IDs, and online identifiers for personalization, or sharing contact details to provide Live Chat and other Customer Support services while using our website.
Subsequent third-party transfers are subject to the provisions in our policies regarding notice, choice, and the service agreements with our Customers.
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Choices Concerning Your Data and Our Service Providers:
Mindvate (Pty) Ltd, trading as Mail Blaze, does not disclose or distribute collected personal information to non-agent third parties. We provide individuals with the opportunity to choose (opt-out) whether their personal information is disclosed to non-agent third parties.
We offer the opportunity to choose (opt-in) when personal information will be used for purposes other than the original collection purpose. Mindvate (Pty) Ltd, trading as Mail Blaze, provides individuals with reasonable mechanisms to exercise their choices by contacting us or following the instructions outlined in this policy.
- EU - U.S. Data Privacy Framework and Swiss - U.S. Data Privacy Framework Privacy Shield Certification
Mindvate (Pty) Ltd, trading as Mail Blaze, complies with the EU-U.S. Data Privacy Framework (EU-U.S. DPF) and the Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF) established by the U.S. Department of Commerce. We have certified to the U.S. Department of Commerce that we adhere to the EU-U.S. DPF Principles and Swiss-U.S. DPF Principles for processing personal data received from the European Union and Switzerland, respectively, under the respective frameworks. In case of any conflict between the terms in this privacy policy and the EU-U.S. DPF Principles and/or Swiss-U.S. DPF Principles, the Principles shall govern. To learn more about the Data Privacy Framework (DPF) program and view our certification, visit https://www.dataprivacyframework.gov/.
Last Updated: December 8, 2023
