CREATE
The right moment. Automatically
Email automation lets you welcome subscribers, nurture relationships, and keep your audience engaged without manually sending every campaign. Set up the workflow once. Let it build the relationship while you focus on what's next.
No credit card required · All features included
· A real person with you from day one
CREATE
The right moment. Automatically
Email automation lets you welcome subscribers, nurture relationships, and keep your audience engaged without manually sending every campaign. Set up the workflow once. Let it build the relationship while you focus on what's next.
No credit card required · All features included
· A real person with you from day one
CREATE
The right email.
The right moment. Automatically
Email automation lets you welcome subscribers, nurture relationships, and keep your audience engaged without manually sending every campaign. Set up the workflow once. Let it build the relationship while you focus on what's next.
No credit card required · All features included
· A real person with you from day one
Every automation starts with your audience doing something.
Triggers are the moments that set your automation in motion: a subscriber joining your list, a campaign being opened, a date being reached, a purchase being made. Mail Blaze gives you an extensive range of trigger options based on audience behaviour, campaign activity, time intervals, list changes, and more.
The right trigger means the right email lands at the right moment. That's not just efficiency. That's what engagement looks like in practice.
Every automation starts with your audience doing something.
Every automation starts with your audience doing something.
Triggers are the moments that set your automation in motion: a subscriber joining your list, a campaign being opened, a date being reached, a purchase being made. Mail Blaze gives you an extensive range of trigger options based on audience behaviour, campaign activity, time intervals, list changes, and more.
The right trigger means the right email lands at the right moment. That's not just efficiency. That's what engagement looks like in practice.
Build your journey visually. From simple to sophisticated.
The visual workflow builder lets you map out every step of your automation using emails, delays, conditions, and actions. You can see the full journey in front of you and adjust it as you go, so there's no guesswork about what your audience experiences at each stage.
Whether you're building a simple birthday email or a multi-step welcome sequence that adapts based on what a subscriber does, every automation is designed to motivate your audience toward a meaningful action. That's what keeps the engagement loop turning.
Build your journey visually. From simple to sophisticated.
The visual workflow builder lets you map out every step of your automation using emails, delays, conditions, and actions. You can see the full journey in front of you and adjust it as you go, so there's no guesswork about what your audience experiences at each stage.
Whether you're building a simple birthday email or a multi-step welcome sequence that adapts based on what a subscriber does, every automation is designed to motivate your audience toward a meaningful action. That's what keeps the engagement loop turning.
Build your journey visually. From simple to sophisticated.
The visual workflow builder lets you map out every step of your automation using emails, delays, conditions, and actions. You can see the full journey in front of you and adjust it as you go, so there's no guesswork about what your audience experiences at each stage.
Whether you're building a simple birthday email or a multi-step welcome sequence that adapts based on what a subscriber does, every automation is designed to motivate your audience toward a meaningful action. That's what keeps the engagement loop turning.
Never set up an automation before? Start here.
Predefined automation templates take the uncertainty out of getting started. The trigger, the steps, the timing: it's all laid out for you. Choose the template that fits your goal, customise it for your brand, and it's ready to go.
Templates are also a time-saver for experienced teams. If you've built an automation that works, the template structure means you're never rebuilding from scratch when the need comes around again. Less time setting up means more time reviewing what's driving engagement and doing more of it.
Never set up an automation before? Start here.
Never set up an automation before? Start here.
Predefined automation templates take the uncertainty out of getting started. The trigger, the steps, the timing: it's all laid out for you. Choose the template that fits your goal, customise it for your brand, and it's ready to go.
Templates are also a time-saver for experienced teams. If you've built an automation that works, the template structure means you're never rebuilding from scratch when the need comes around again. Less time setting up means more time reviewing what's driving engagement and doing more of it.
See what your automations are doing. Then make them better.
Once your automations are running, the work isn't done. Real data on how each step performs tells you where your audience is engaging and where they're dropping off. Use that to refine your timing, adjust your content, and sharpen the sequence over time.
You can't improve engagement you can't measure. Automation reporting gives you the visibility to make each workflow better with every iteration, so your results compound rather than plateau.
See what your automations are doing. Then make them better.
Once your automations are running, the work isn't done. Real data on how each step performs tells you where your audience is engaging and where they're dropping off. Use that to refine your timing, adjust your content, and sharpen the sequence over time.
You can't improve engagement you can't measure. Automation reporting gives you the visibility to make each workflow better with every iteration, so your results compound rather than plateau.
See what your automations are doing. Then make them better.
Once your automations are running, the work isn't done. Real data on how each step performs tells you where your audience is engaging and where they're dropping off. Use that to refine your timing, adjust your content, and sharpen the sequence over time.
You can't improve engagement you can't measure. Automation reporting gives you the visibility to make each workflow better with every iteration, so your results compound rather than plateau.
How complex can automations be?
As complex or as simple as your goal requires. Some automations are a single email triggered by a subscriber joining your list. Others are multi-step decision trees with conditions that branch based on what your audience does. The builder supports both. Start with your goal and work backwards from there. If you need help designing a workflow, our support team is available 7 days a week on every plan.
I've never set up an automation before. Where do I start?
Start with a predefined automation template. Choose the one closest to what you want to achieve, whether that's a welcome sequence, a birthday email, or a post-purchase follow-up, and customise it for your brand. The trigger, steps, and timing are already mapped out. From there, the clearest way to define what your automation needs to do is to decide on its goal first. Everything else follows from that. Our support team is there if you get stuck at any point.
Can I make changes to an active workflow?
We recommend copying any active workflow you want to change rather than editing it directly. Making changes to a live automation can affect subscribers already moving through it and skew your performance data. Copy the workflow, make your changes, disable the original, then enable the new version. It keeps your data clean and your audience experience consistent.
How do automations handle time zones?
Time-based conditions in automations reference your account-level timezone, which is set when you create your account based on your country selection. If you send to a global audience and timing precision matters, it's worth keeping this in mind when scheduling time-sensitive steps like birthday emails or deadline-based triggers.
Are automations included on all plans?
Yes. Email automations are included on every Mail Blaze plan, including the 14-day free trial. You can build and test workflows from day one without needing to upgrade. No feature gates, no automation tiers.
Can I use automations to send surveys?
Yes. Surveys can be incorporated into automation workflows so they're triggered at the right moment automatically, after a purchase, after onboarding, or at any other point in the customer journey. The response comes back to your survey reporting in Mail Blaze. See the Surveys page for more detail on how this works.
How complex can automations be?
As complex or as simple as your goal requires. Some automations are a single email triggered by a subscriber joining your list. Others are multi-step decision trees with conditions that branch based on what your audience does. The builder supports both. Start with your goal and work backwards from there. If you need help designing a workflow, our support team is available 7 days a week on every plan.
I've never set up an automation before. Where do I start?
Start with a predefined automation template. Choose the one closest to what you want to achieve, whether that's a welcome sequence, a birthday email, or a post-purchase follow-up, and customise it for your brand. The trigger, steps, and timing are already mapped out. From there, the clearest way to define what your automation needs to do is to decide on its goal first. Everything else follows from that. Our support team is there if you get stuck at any point.
Can I make changes to an active workflow?
We recommend copying any active workflow you want to change rather than editing it directly. Making changes to a live automation can affect subscribers already moving through it and skew your performance data. Copy the workflow, make your changes, disable the original, then enable the new version. It keeps your data clean and your audience experience consistent.
How do automations handle time zones?
Time-based conditions in automations reference your account-level timezone, which is set when you create your account based on your country selection. If you send to a global audience and timing precision matters, it's worth keeping this in mind when scheduling time-sensitive steps like birthday emails or deadline-based triggers.
Are automations included on all plans?
Yes. Email automations are included on every Mail Blaze plan, including the 14-day free trial. You can build and test workflows from day one without needing to upgrade. No feature gates, no automation tiers.
Can I use automations to send surveys?
Yes. Surveys can be incorporated into automation workflows so they're triggered at the right moment automatically, after a purchase, after onboarding, or at any other point in the customer journey. The response comes back to your survey reporting in Mail Blaze. See the Surveys page for more detail on how this works.
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Ready to build relationships
that run while you sleep?
Automations are included on every Mail Blaze plan. Start your
free trial and build your first workflow today.
No credit card required · All features included
· Real support from day one · 14 days free
Ready to build relationships
that run while you sleep?
Ready to build relationships
that run while you sleep?
Automations are included on every Mail Blaze plan. Start your
free trial and build your first workflow today.
Automations are included on every Mail Blaze plan. Start your
free trial and build your first workflow today.
No credit card required · All features included
· Real support from day one · 14 days free
Want to see it in action first?
Book a demo and we'll walk you through automations and everything else
Mail Blaze can do for your team. No pitch deck, no pressure. Just a real
conversation about your goals.
Want to see it in action first?
Want to see it in action first?
Book a demo and we'll walk you through automations and everything else
Mail Blaze can do for your team. No pitch deck, no pressure. Just a real
conversation about your goals.
Book a demo and we'll walk you through automations and everything else
Mail Blaze can do for your team. No pitch deck, no pressure. Just a real
conversation about your goals.
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