4 common email campaigns for small businesses

Choosing where to invest your marketing budget is a major decision to make for small businesses. You need to make sure that the digital marketing strategies you are using are both affordable and su...

How to determine the best time to send your audience an email newsletter

Every email list consists of a group of people with distinctive routines and everyday habits. Depending on the target market, these can differ greatly. The most effective time to send marketing ema...

5 free tools to improve your email subject lines

There is no denying the effectiveness of email marketing as a marketing channel to help you connect with your audience on a personal level. If your business has a website, email marketing is for you.

Email marketing and non-profit companies

Traditionally non-profit companies or charities favour more traditional forms of marketing like fundraisers or other face-to-face events.

NEW LAUNCH: World first comparative data

We've just launched our brand-new comparative data feature and it's going to blow your mind. Find out how this feature helps you turn your data into insights.

How to: Pay via Instant EFT

This article gives you the step-by-step instructions you need to make payment for your month-to-month or PAYG credit package on Mail Blaze.

Email marketing and SEO: A perfect pair

In this article we’ll cover what SEO and Email marketing is, why email marketing can be useful to drive SEO performance and ways to promote SEO campaigns through your email efforts.

8 email marketing mistakes to avoid

We all make mistakes. When it comes to email marketing there are quite a few email marketing mistakes that you can easily avoid. That is, if you know what to look out for.

Bulk emailing in South Africa

Bulk emailing sometimes gets a bad rap. A lot of people feel that bulk email is synonymous with spam, but that really couldn’t be further from the truth. In this article we’ll look at bulk emailing...