5 free tools to improve your email subject lines
There is no denying the effectiveness of email marketing as a marketing channel to help you connect with your audience on a personal level. If your business has a website, email marketing is for you.
The reason why many businesses avoid email marketing is because:
One of the most important aspects of your email campaigns are your email subject lines. This is the first thing your subscribers will see when they receive any campaign from you. Apart from needing a great email marketing platform to send your campaigns to your subscribers, you could look at our round up of FREE subject line tester tools to help you create compelling, click-worthy subject lines, so you can achieve your email marketing goals.
With this online tool, you are able to evaluate your subject line for free. SubjectLine.com rates email subject lines on a scale of 100. Based on best practices for email subject lines, it adds and subtracts points to show email deliverability and marketing performance.
Mizy is an Artificial Intelligence tool that tests your subject lines and gives you tips based on real campaigns.
Mizy does this in order for you to:
Email Subject Line Grader is a free online tool that analyses whether a subject line is generic, how-to or list-oriented. It also counts the number of words and characters. It observes if the subject line has no more than 7 words, as a subject line with 6 or 7 words is ideal.
The majority of people access emails on their mobile devices and as the usage of digital technology grows exponentially, this percentage will inevitably rise.
At Zurb, TestSubject is a free tool you can use that has some nifty features. If you’d like to see how your email is going to render on a mobile phone device, this tool allows you to do that. You can, therefore, preview your campaign on multiple mobile devices at once, which can help you cut down on testing time. All you need to do is copy and paste your text and you’ll get instant previews.
With Send Check It, you can have your subject line compared to 100,000+ other emails.
Besides the comparison, the tool offers advice on how to make your subject line stronger. It evaluates your subject line based on 16 different factors, such as the headline's length and readability, to name two. The tool also provides a preview of the email that will appear in your subscribers' inbox.
In both desktop and mobile modes, it shows how the email's subject line and sender name might look. The subject line of your email can also be subjected to a thorough sentiment analysis.
This means you can determine whether your subject line will make your readers feel positive, negative or neutral. The tool also runs a comprehensive check, looking for words that spam filters might flag.
We sincerely hope you've enjoyed reading about these free tools that you can use to create the best subject lines for your email marketing campaigns. Do you have any favourite tools that we haven't mentioned? Let us know in the comments section.
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Still haven't found what you are looking for?
Still haven't found what you are looking for?
Book a demo with us and see Mail Blaze in action, or reach out to our support team for expert assistance. We're here to help you every step of the way!
Book a demo with us and see Mail Blaze in action, or reach out to our support team for expert assistance. We're here to help you every step of the way!
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